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Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. At the turn of the millennium, Brisk Iced Tea made some of the most memorable ads of the era by bringing to life famous faces — including the likes of Elvis, […]
Fans Can See a Whole New Version of the Star in the Nostalgic Return of Brisk’s Classic Claymation Ads – Plus a Chance to Win a Piece of Her Clay Look PURCHASE, N.Y., Sept. 10, 2024 /PRNewswire/ — Fans who think they’ve seen it all from Doja Cat – get ready to take another look. […]
Brisk is back, baby. Hornet teams up with the brand to launch an iconic campaign with an equally iconic star– the one and only Doja Cat. For decades, the claymation Brisk ads featured realistic caricatures of celebrities like Eminem, Bruce Willis, and Frank Sinatra, and Hornet’s team found the exact mix of realism and stylisation […]
Brisk Iced Tea has just launched a new Claymation commercial that references its iconic 90s ads, this time starring Grammy-winning musician Doja Cat. Source link
Everything old is new again September 10, 2024 12:00 pm 3 min read Share: After more than a decade, Lipton’s Brisk iced tea has resurrected its claymation ads, popular in the ’90s and ’00s, with a very ’20s star: Doja Cat. The brand hopes to capitalize on Gen Z’s love of nostalgia, giving fans have […]
In the brief span of 20 seconds, viewers of the new Brisk Iced Tea ad can learn the following: 90s nostalgia continues to fuel the marketing world, brands keep raiding their own vaults for modern-day inspiration, and Doja Cat means business when she asks for a sip of a cold drink. Brisk, part of the […]
Brisk Iced Tea is reaching back to the past for its new advertising campaign, bringing back its signature claymation style. The new ad features singer Doja Cat in claymation form, taking on a bear to retrieve a Brisk Iced Tea. Doja Cat is the first female artist to be rendered in clay by the brand. […]
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A series of beloved commercials are making a long overdue comeback. On Sept. 10, Lipton Brisk Iced Tea announced it tapped singer Doja Cat to revive its signature claymation advertisements. The original ads — which feature celebrities, athletes and icons of yesteryear guzzling Brisk — first delighted viewers in the late 1990s and early 2000s. […]
